How to build a perfect online presence for creating brand awareness

It is impossible to do business without an online presence today. It does not matter what industry you are into, you do not exist for most of the world if you are not available online.

Therefore, you are required to create an online presence and this guide will help you to build one easily.

Which social media platforms are essential for your business?

It is not necessary that you are available on all social media platforms. However, you should create accounts on the ones that bring the most results.

Facebook is the largest social media platforms with over a billion active users every month. It would not be wise if you leave it.

Similarly, Instagram is also a great place to look for your potential customers.

What type of website do you need?

You need a website that let you connect with your customers. However, a website is the most important part of your online presence. It is the face of your business. It should be perfectly build to make sure that it meets the expectations of your potential customers.

You should first research the websites in your niche. Find the ones that are coming on the top results and analyze them. Go through a few of these and you will have enough data.

Create a unique UI

You should market yourself as different from your competitors. That is the only way to capture the customers’’ attention. Find a good developer and designer to create a unique ux design [ux design, which is the term in Indonesian].

Make sure it does not become too different. It should still reflect your niche. Therefore, you must find a balance between creating a unique design and not losing the context.

If you own a website and few good social media accounts, your online presence is sufficient to help your business grow and move ahead.